Google AdWords Certification Practice Test Questions, Google AdWords Exam Dumps
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Google Ads, previously known as Google AdWords, is a certification program with 6 certificates available for the needs of any candidate interested in growing their business with Google Ads. With the knowledge and skills that you get along with these certifications, you will be able to advertise your business online by using the basic and advanced aspects of Google Ads and demonstrating proficiency in them. Any of the paths will validate that you have the needed expertise to show your clients that you are a certified online advertising professional who can do the job.
Certification Paths
The certifications that you can get to prove your Google Ads expertise count toward the Google Partner badge requirements. If you create a Skillshop account, you will be able to take free assessments and learn all the skills you need for them. Keep in mind that each of the assessments is of the Beginner level, so you can go for any of the tests to get the skills you need. Your current knowledge base and career background are not taken into account.
All in all, there are the following Google Ads product areas that you can opt for to gain knowledge of this field:
- Google Ads Search
Going for this certification path will help you prove that you are a master of building Google Search campaigns and can optimize them. It shows your ability to boost campaign performance for specific marketing objectives with the help of leverage automated solutions such as Audience Solutions and Smart Bidding. To obtain the certificate, you need to pass one test, which contains 50 questions and offers you 75 minutes to clear them. Please note that an applicant has to answer at least 80% of the questions correctly to get certified. By completing the exam, you will validate your skills in developing Google Search strategies with wider company marketing plans as well as generating plans to increase sales, web traffic, or leads with the use of Google Search.
- Google Ads Display
With this certification, you will be able to get the most from your display advertising investment. It shows your skills in developing effective Display campaigns and strategies, which achieve specific marketing goals. You will also have the knowledge of the vision translation process required for online marketing to develop a coherent digital marketing strategy. The test that you need to take for this option has 49 questions and you need to deal with all of them within 75 minutes. The passing score is the same, so aim for more than 80%.
- Google Ads Video
If you want to show your ability to get results from Google Video and YouTube advertising solutions as well as demonstrate how well you understand the effectiveness of stories on YouTube, you can go for this certification. The path also teaches you how to reach the potential customers along the entire purchase journey, how to leverage the YouTube audience to deliver more relevant ads to your consumers, and how to grow awareness and increase consideration by effectively using YouTube video formats. As for the prerequisite exam, you will be taken 75 minutes to face with 50 questions. The passing score is the same, so try to answer less than 20% of the questions incorrectly. If you fail, you will be able to try again after 1 day of waiting.
- Shopping Ads
This certification can help you validate your skills in using Shopping ads and optimizing them. It is important to know the details of the creation of Shopping campaigns, their optimization, as well as maximization of conversions and reach. A potential candidate needs to have an understanding of the promotion of Shopping campaigns and how they can meet the marketing objectives. All these skills will be evaluated during the 75-minute test. It consists of 46 questions and you need to achieve the passing score to be eligible for the certificate.
- Google Ads Apps
For this certification path, an individual should have mastery in creating Google App campaigns and understand the fundamentals of developing advanced optimization strategies. An interested applicant needs to have the skills in evaluating the performance of App campaigns, enhancing the quality and discoverability of the app, as well as explaining marketing success. Please note that you will have 1 hour and 30 minutes to prove your expertise during the qualifying exam. It comes with 49 questions and it is important to answer at least 80% of them correctly. You will not be able to edit the answers once you proceed to the next question, so keep that in mind.
- Google Ads Measurement
The last certification demonstrates that you are skillful enough to use the Google’s measurement solutions to measure digital ad performance and optimize it. It is important to understand the metrics that matter and you need to be able to turn the key insights into action in order to improve the Google Ads performance as well as make an impact on the business. The 75-minute test will evaluate your understanding of acting on insights from conversion tracking data and your skills in choosing the right attribution model for your business goals. The examinees will need to deal with 50 questions and earn 80% of the score to get the certificate.
Besides knowing the details of the exam structure and their topics, you should note that each test is available in 22 languages. They include Portuguese and Portuguese (Brazil), Slovak, Russian, Polish, Czech, and Turkish. In addition, the vendor offers you to choose between Spanish and Spanish (Latin America), German, Italian, French, and Dutch. The list also includes the languages, such as English (UK) and English (US), Vietnamese, Simplified Chinese and Traditional Chinese, Thai, Indonesian, Korean, and Japanese. All the exams and preparation assessments are free, so you don’t need to worry about the price.
Career Opportunities
Being on top of your game is highly important in a hyper-competitive Google industry. Thus, earning one of the AdWords certifications or even all of them is considered a valuable addition to your profile. It adds more depth to your resume and skill set and gives you the opportunity to be eligible for the following job roles: a Growth Marketer, a YouTube Strategy & Growth Consultant, a PPC Specialist, a Marketing Account Manager, a B2B Fintech Marketing Director, and many other options that can be done remotely or as a freelance job. Depending on what type of tasks you will perform, you can get from about $17,500 to $72,500 per year.
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